Keep our Sand and Sea Plastic Free

In Cyprus, plastics constitute the majority of litter in the sea and on the beach, with bottles, straws, plastic bags, food containers and cotton buds the most common items found on the shoreline and in the water. In fact 80% of the rubbish collected on beaches in Cyprus is plastic and only 16% of all plastic waste in the country is recycled.

The tourism industry provides a perfect platform to help tackle the problem by increasing awareness of the issue and by reducing its own plastic usage.

So, as part of its commitment to protecting nature and the environment, the TUI Care Foundation has teamed up with the Travel Foundation to announce a new initiative to tackle single-use plastics in the coastal regions of Cyprus popular with tourists. It brings tourism businesses, visitors and residents together to reduce the consumption of single-use plastics.

The project initially focuses on reducing the amount of single-use plastics waste generated and discarded on the popular beaches of Ayia Napa and Protaras, as well as promoting recycling in these resorts.

Local hotels, bars and restaurants are being supported with training and guidance to find alternatives to purchasing plastic items such as straws, cups, cutlery, bottles, bags and take-away food containers. They are also encouraged to look for ways to reduce, reuse and recycle.

Awareness is also being raised of the issue of single-use plastics with tourists and local communities, with activities such as beach cleans, competitions, school activities and events. Social media engagement and an online community to drive outreach and awareness are also part of the campaign, along with educational materials to young people in Ayia Napa, Protaras and the wider Famagusta region.

The project partners are working closely with the Cyprus Sustainable Tourism Initiative (CSTI) and aiming to reduce the use of single-use plastics in Cyprus’s coastal areas by 70% by 2022.


The Travel Foundation is a charity that works in partnership with leading tourism organisations to improve the impacts of tourism and shape a positive future for destinations. Since it was set up in 2003, it has worked in 26 popular holiday destinations around the world. Its head office is in the UK and it has a global network of project managers. The Travel Foundation has been working in Cyprus, in partnership with the Cyprus Sustainable Tourism Initiative (CSTI), since 2006, on projects including Minimum Standards for Hotels, Cyprus Breakfast, and Plastic Reduction in the Hotel Industry.


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