TUI Futureshapers Morocco

A quality education, an interesting job, an attractive employer or being self-employed. The Pikala bicycle initiative in Marrakesh gives young people leaving school an opportunity to develop useful new skills, find employment or go on to work for themselves.

The unemployment rate in Morocco is high, particularly among young people in cities. Setting yourself up independently offers the opportunity to get started in a career and earn an income however most school leavers lack the proper training and the investment needed to get them started. This is where Pikala comes in.

Working with TUI Care Foundation, Pikala offers around 90 young Moroccans vocational training to become either a bike tour guide or bike mechanic. As a result of this training more than 30 of the participants from each intake will go on to work with Pikala independently as guides, mechanics or join the business in other positions such as marketing. Traditionally being a guide has been  a  male job in Morocco but through Pikala women are also joining the ranks.

So when holiday makers book a bike tour with Pikala, they not only discover the wonders of the city of Marrakesh they also support local Moroccans towards a better future. Bring on those kilometres!


Pikala promotes the use of bicycles as cycling is a sustainable, healthy and fun way for locals and holiday makers to move through magnificent Marrakesh.


Cookies on

We use cookies to provide you with an optimized website experience. They include cookies for the operation and optimization of the website as well as cookies for analyses, retargeting and to provide personalised content on websites by third party providers. By clicking on Accept you are agreeing to the use of non-essential cookies. If you don't want that, you can Decline the use of cookies or change your Settings at any time. For more information, including the processing of data by third party providers, see our Cookie Notice.

Managing your cookie settings

Choose which cookies are permitted by using the “Status”-Switch. Save your settings with the button “I Agree”.

You can find more information under Cookie Notice at any time.

Cookies Description Status
Required cookies These cookies are required to enable you to navigate through the websites and use key functions. These can not be disabled. Cookie Notice
Website analytics cookies These cookies help us to understand how visitors engage with our website. The information is collected anonymously and transfered to our analytics partner. Cookie Notice